---
title: Make user journeys simpler and more secure with password-free access.
description: Improve security and enhance user journeys with the new password-free sign-in method, Magic Links. Say goodbye to password hassles and enjoy faster, more secure access with just one click.
image: https://wavecast.io/hubfs/06@1x%20(1).png
---

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# Make user journeys simpler and more secure with password-free access.

### Password free sign-in is here. 

Faster, more secure one-click access for audiences. 

Passwords are a nightmare. The average internet user has 100 passwords and 90% of internet users are worried about getting their passwords hacked. 

They also add friction to the user journey. These are precious seconds at the best of times, let alone just prior to a live broadcast when the audience is trying to join an event. 

Until now, passwords have been the primary method used for account security. The default sign-in screen has been unchanged for years. Thanks to this latest update, there is now an alternative. 

Introducing Magic Links

Magic links is a new sign-in method whereby existing account holders are sent a link to their email address which provides them one-click access to the hub, bypassing password entry.

The method also improves security, as the user requires access to the email address associated with the account.

Magic Links can be enabled by admin users in Settings > Audience > Sign in > Magic Links.

 

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